Monday, 26 April 2010

Avatar breaks US DVD sales record

Another new record in the pocket for James Cameron, director of the blockbuster “Avatar”, with an astonishing high amount of DVD/blu-ray sales in the USA. Next Monday Avatar will be released in Britain, stores will be open at midnight so the big fans could by the film as early as possible. The previous record holder on DVD sales was ‘The Dark Knight’ in 2008. Cameron announced that the re-release version, with an extra seven minutes of footage, will be playing next summer in theatres and also that the sequel to the film would be centred around the ocean on the planet Pandora.

I found it an easy read especially because I myself am rather interested in films in general. I did find Avatar a pretty incredible film and by reading this article it kind of confirms that the rest of the world agrees since it has the largest sales on the planet. What I did find weird about the article is the sentence:“Avatar is being released in the UK on Monday. Some stores opened their doors to fans at midnight.”, if I am not mistaking this sentence is all wrong. It says that it will be released next Monday but doors to shops have already opened at midnight.

http://news.bbc.co.uk/2/hi/entertainment/8643539.stm

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